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📌 Stand H8 B60
📍RAI Amsterdam Convention Center

Amsterdam, June 3-5, 2025 - Italy’s FinTech startup champions, national ‘unicorn’ Satispay and the sector’s institutional and industry association partners will together with the Italian Trade Agency (ITA) showcase the country’s renowned technical innovation and design flair at Europe’s premier Fintech gathering in Amsterdam in early June.
The Money 20/20 Europe trade fair is held in the Dutch capital from 3 – 5 June, and attracts over 7,500 attendees including more than 200 investors and over 120 banks – including 90% of the largest in Europe. Three days of intensive networking and top- level presentations, will address the seismic shifts that are occuring in the world of money and how Fintech companies, business leaders, governments and regulators face up to the unprecedented challenges presented by AI-boosted generational change.

The Italian Trade Agency (ITA) is the governmental body dedicated to promoting the internationalization of Italian companies and attracting foreign investments to Italy.
As part of ITA, the Invest in Italy program focuses on attracting high-profile companies and strategic investments in sectors aligned with Italy’s industrial strengths.
The program offers tailored assistance to international investors, facilitating access to Italy’s dynamic and innovative business environment.
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The growing integration of technology into financial intermediation is reshaping both the supply and demand dynamics of the Italian financial sector. Traditional players are accelerating digital innovation, rethinking their operating models, and increasingly engaging in partnerships or direct involvement with FinTech companies.
In recent years, funding for Italian FinTechs has grown at an impressive average annual rate of around 60%, significantly outpacing the European benchmark. This momentum positions the FinTech ecosystem as a strategic driver of innovation and competitiveness within Italy’s broader financial industry.
Italy’s digital transformation market is projected to grow at a CAGR of 17.12%, reaching €150 bln by 2030.
🚀 596 Fintech & Insurtech startups active The Italian innovation ecosystem is growing, with almost 600 realities driving digital transformation in financial services.
💶 €250 mln raised in 2024 Despite a more selective funding environment, Italian fintechs confirm market confidence by attracting solid investments.
📈 +29% in average revenues Economic performance improves: average revenues reach €450,000 and 44% of start-ups expect to reach break-even by year-end.
🏦 Strong investment in financial innovation
Investment in innovative technologies for financial services reached €901 million in 2023–2024, with an additional €380 mln expected from 2025 onward, bringing the total to nearly €1.88 bln.
🌐 Milan as a global fintech hub
Milan has emerged as a leading fintech ecosystem with more than 300 Fintech and Techfin companies.
🖥️ Infrastructure development in progress
Italy is set to invest €23 bln in data centers over the 2025–2030 period, reinforcing the country’s digital backbone.
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